integrated video and communications campaign

Boatshed Media’s partnership with HelloCars is the perfect example of a seamless client relationship.

Our brief was to help establish an entirely unknown brand, with an entirely unknown business model and to engender trust in a market segment where trust is catastrophically low.

Boatshed Media managed communications for the launch of HelloCars which included the development of key messages, media training, content strategy, media relations and all aspects of implementation.

In addition to the communications program, Boatshed Media produced a series of 13 videos, which were shot in one day and gave HelloCars a high-end online content.

“Andrew brought in a great team, managed a large and complicated shoot and delivered 13 separate executions which we have used extensively across social media. Everyone we dealt with was helpful and professional and we were delighted with the end product,” HelloCars Director Paul Higgins said.

“We also work with Danielle on PR and content and have enjoyed a collaborative relationship since August last year. Danielle has helped us secure highly valuable media exposure to establish our brand and develop cut-through social media content. Danielle is always at the end of the phone to offer counsel and support and has been a great asset to HelloCars.”